In 1956, Guaranty Burial and Life Insurance Company was chartered by H.H. Howard and his wife Nola. It was incorporated under the laws of the Arkansas Insurance Department as a legal reserve and stipulated premium insurance company and it’s home office was in the city of Blytheville, Arkansas.
Mr. Howard started the Company to offer the consumer more coverage than the Burial Association limit of $500.00 at that time. Later, with a great interest in the insurance market, Mr. Howard was elected as AR State Representative for Missississippi County (Blytheville, AR) and was selected to serve on the State Insurance Committee.
The Howards wanted to build stronger ties between their funeral home and the insurance company, so they created a new company: Howard Burial & Life Insurance Company. This new entity assumed all of the business previously issued by Guaranty Burial & Life such that the only thing changing was the company’s name.
In 1969, Ruby and Sheldon Madden purchased Howard Burial and Life Insurance Company from their friends H.H. and Nola Howard. The Maddens were also very involved in the funeral business in the state of Arkansas and used this opportunity to sell insurance through their own and other funeral homes in the state. Sheldon decided that a new name should be given to the Company in light of its new ownership, so he picked Guaranty National Insurance Company. This was done in recognition of the company’s original name. He also moved its home office and principal place of business from Blytheville to Ashdown, Arkansas where it was converted back to a legal reserve company.
In 1997, Guaranty National Insurance Company was renamed First Guaranty Insurance Company to accommodate our growth outside of the state of Arkansas. We have been providing quality insurance with excellent service for almost 60 years now, and the fact that we have remained a presence in the insurance industry for more than half a century means we are doing something right! Our core belief in providing great service to our policyholders, instilled by both Mr. Howard and Mr. Madden, has been the key to our success. First Guaranty has had nothing less than steady growth each year of operation while continuing to be one of the few Arkansas-headquartered life insurers operating in a multi-state region.